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NEWS

Introducing the precision hair dryer – the Dyson Supersonic r™ Professional hair dryer.

Dyson engineers continue to push the boundaries of innovation in beauty and unveiled an entirely new format hair dryer backstage at New York Fashion Week.

Dyson supersonic r in use

How to create long-lasting styles with the new Dyson Chitosan™ styling range
Dyson Chitosan™ styling products have been developed to give flexible, long-lasting hold across your styling routine.

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How to use Dyson Chitosan™ styling products in your hair styling routine
Revolutionise your routine through using our new first hair care formulations. Learn more about how to apply them, and how they prime and define your styles.

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Which Dyson Chitosan™ Pre-style cream is right for you
Dyson Chitosan™ Pre-style cream is designed to retain hair styles for longer, while maintaining natural movement and shine. Choosing the right variant of the four variants is important for the best experience.

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What is chitosan and how does it help with hair hold?
Chosen by our engineers as the hero ingredient for our first hair care formulations, it creates flexible all-day hold,¹ without compromising on natural movement and shine. Our formulations use Dyson Triodetic™ technology, powered by chitosan, to create long lasting hair styles.

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Dyson launches first haircare-meets-styling products, Dyson Chitosan™
Powered by chitosan, a complex macromolecule derived from oyster mushrooms and engineered with Dyson Triodetic™ technology, the range is the result of over a decade of investment in hair health, with Dyson now expanding its research capabilities into ingredient science.

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Introducing the new Dyson Supersonic r™ hair dryer: Bringing Professional Hairstyling Home.
Today, Dyson announces that the Dyson Supersonic r™ hair dryer will be available for general sale, making salon-finishes open to all.

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Dyson’s cutting-edge hair styling innovation to shine at Dubai Fashion Week for the fourth consecutive edition
Dyson will style hair looks for all designers in the Spring/Summer 2025 edition, including the highly anticipated closing show by Roberto Cavalli, the iconic fashion house’s first showcase in the Middle East.

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The best student inventions of 2024, selected by the James Dyson Award.
Today, the James Dyson Award celebrates the best inventions of 2024 by young engineers and designers around the world, as the competition’s Top 20 shortlist is unveiled.

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Dyson unveils its first connected Beauty device, the Airwrap i.d.™ multi-styler and dryer.
Connectivity meets Beauty with Dyson’s first connected device – the Airwrap i.d.™ multi-styler and dryer. The device that is globally awarded for a reason is now enabled with Bluetooth® wireless technology for easier and optimised styling.

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Headphones, remastered: Introducing the Dyson OnTrac™ headphones
Offering best-in-class noise cancellation¹, these headphones deliver up to 55 hours of immersive listening. With over 2,000 customisable colour combinations for outer caps and ear cushions, each ear cushion is crafted from ultra-soft microfiber and high-grade foam for superior comfort and acoustic seal.

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Introducing visionary artist RAYE as the new Dyson Global Ambassador.
British singer/songwriter RAYE has emerged as one of her generation’s most groundbreaking artists. She made history by winning six BRIT awards in one night. Let’s explore how Dyson OnTrac™ headphones play a role in helping RAYE elevate her sound.

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A wet floor cleaner that doesn’t suck: Introducing the Dyson WashG1, Dyson’s first dedicated wet floor cleaner
With a 1 litre clean water tank to cover flooring up to 290m²in a single charge, the Dyson WashG1 uses a combination of hydration, absorption and extraction technologies to rapidly remove wet and dry dirt, and tough stains in one go.

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Introducing the Dyson Supersonic Nural™ hair dryer, Dyson’s most intelligent hair dryer for healthier scalp and hair.
Smart and automatic Nural™ sensor technology protects scalp health¹ and enhances hair’s natural shine. Fast intelligent drying with no heat damage for all hair types.

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The difference between active noise cancellation and passive noise cancellation
The hum of the city can be beautiful in its own way, but not when you’re trying to listen to your favourite song, making noise cancellation a critical feature of any good pair of headphones. But what is the difference between active noise cancellation and passive noise cancellation? How does noise cancellation help your day-to-day experience?

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Dyson's pop-up at Mall of the Emirates showcases the future of beauty in action
Dyson launches a new immersive pop-up installation at Mall of the Emirates in celebration of Ramadan and Eid for a limited time only.

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A recap: Dyson at Dubai Fashion Week, including this season’s hair trends, tips and tricks
With the latest edition of Dubai Fashion Week having come to a close, as the official hair technology partner of the event, we were busy creating this season’s hottest runway hairstyles.

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Dyson air purifiers in UAE and KSA collect most dust and pollutants in winter months
Dyson’s first Global Air Quality Connected Data project examines the indoor air quality data from more than 2.5m connected Dyson air purifiers .

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Healthier homes: Dyson announces line up of new technology engineered to clean your home more intelligently and effectively than ever
Dyson unveiled six new products that bring together automation, advanced software and intelligence with best-ever cleaning performance.

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Introducing the Dyson Airstrait™ straightener, a new way to straighten hair from wet to dry, with air.
A new way to stretch and straighten multiple hair types from wet.

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Recreate the Dubai Fashion Week Runway Looks with Dyson Styling Tools
Equipped with Dyson hair technology, hair care stylist ambassador Deena Alawaid delivered a spectacle of masterclasses during Dubai Fashion Week in the Dyson popup in Dubai Design District (D3), Building 7.

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Dyson brings haircare products to life in first ever 3D billboard
The pioneering haircare technologies will be displayed in Downtown Dubai for the first time globally in 3D format.

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Dyson Confirms 2022 Launch of Air-Purifying Headphones Delivering Pure Air and Pure Audio
The Dyson Zone™ is Dyson’s first wearable purifier, capturing city pollution including gas, allergens and particulate matter and cancelling unwanted noise with advanced noise cancellation and pure, high-fidelity audio.

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Jake Dyson reveals the next stage of Dyson’s £2.75bn five-year investment plan – machines that use software and connectivity to self-improve
Dyson engineers are working on a new generation of intelligent, self-improving, connected products, as the company builds up its software-based team, Jake Dyson, Chief Engineer, reveals in a new Dyson YouTube video.

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Forbes Magazine: Dyson one of ‘World’s Best Employers’ and in global top 100 ‘Female-Friendly Companies’
Dyson is one of the “World’s Best Employers” and a Top 100 “Female-Friendly Company” to work for, according to two surveys published by Forbes, the US business magazine.

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Dyson revolutionizes the red carpet at the Cannes Film Festival
At the 2024 Cannes Film Festival, Dyson joined forces with iconic fashion house Dior to create an exclusive styling sanctuary, bringing together the pinnacle of hair care technology and haute couture elegance.

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Press Contact

Nadia Taha
Email: nadia.taha@dyson.com