Dyson's pop-up at Mall of the Emirates showcases the future of beauty in action
Dyson launches a new immersive pop-up installation at Mall of the Emirates in celebration of Ramadan and Eid for a limited time only. For 10 days in April, we will invite customers to explore our latest cutting-edge hair care technologies in action and receive a complimentary style by Dyson experts!
The future of beauty will be on display with our iconic hair care solutions, including the brand-new Airstrait™ straightener (which recently won Product of the Year in the hairy styling tool category), the Airwrap™ multi-styler, the Supersonic™ hair dryer and the Corrale™ cordless hair straightener.
Dyson stylists will take centre stage, offering free hair-styling sessions using our hair care innovations. Ladies who wear a hijab can enjoy a styling session in the private area of the Dyson Demo Store on the first floor, just a stone’s throw away from the pop-up.
All purchases of the Dyson Airwrap™ multi-styler, the Supersonic™ hair dryer and the Corrale™ cordless hair straightener at the pop-up will come with an exclusive gift. Additionally, customers can personalize their hair care product cases by having their name embossed on them.
To check out the installation, head down to the ground floor Galleria of the Mall of the Emirates (near Zara, Massimo Dutti and Starbucks) from 5 to 14 April.
Nadia Taha
Email: nadia.taha@dyson.com